
AI mascot host intro
Max introduces the listing before the tour. Labelled on screen as an AI character.
Upload 3 to 8 listing photos and get a 15-second vertical reel with real camera motion, your price and your contact card, with every room left as photographed.

A free sample made from 3 real listing photos. Rooms unchanged.
Each clip below started as an ordinary listing photo. Tap or hover to play it. The labels say what happened in our accuracy check.

Max introduces the listing before the tour. Labelled on screen as an AI character.

Real listing photo, AI camera motion, passed accuracy check

Real listing photo, passed on the second attempt after the first clip changed the countertop

Real listing photo, AI camera motion, passed accuracy check

Real listing photo, AI camera motion, passed accuracy check
A real estate reel is a short vertical video of a listing made for Instagram Reels, TikTok and YouTube Shorts. It has a different job from a full property tour: stop the scroll, show the best rooms, and give the viewer one reason to message the agent.
Keep it around 15 seconds and shoot or export it at 9:16, so it fills the phone screen. Three or four strong rooms beat ten rushed ones.
Open on the best room or the price. Viewers decide very quickly whether to keep watching, so the reel maker puts your strongest photo first.
Apps place buttons and captions along the top, bottom and right edge. Price, address and contact details belong in the middle band of the frame, where nothing covers them.
One slow camera move per photo, changing direction from clip to clip, looks filmed. The same zoom on every photo looks like a slideshow.
Three common ways to turn listing photos into a reel, and where each one fits.
| Option | Cost | Turnaround | House stays unchanged | Best for |
|---|---|---|---|---|
| This reels maker | Free sample, then $4.90 per HD reel | About 2 minutes | Yes. Every clip is checked against your photo | Agents who want a reel for every listing |
| Editing it yourself | Your own time, plus any app subscription | Depends on your editing speed | Yes, unless you edit the footage | Agents who enjoy editing and have the time |
| Hiring an editor | $30 to $300 per video, based on what agents report on Reddit | Depends on the editor's queue | Yes | High-end listings with drone or walk-through footage |
AI video models sometimes add a window, bend a door frame or make a countertop disappear. For a listing, that is misleading, so every clip goes through a check before it reaches your reel.
We do not stage rooms or change the sky, and the only thing we add is an AI presenter you choose, labelled as an AI character. The full method is on how we check accuracy.
You can make one free 15-second sample per device without an account. It uses real AI camera motion on 3 of your photos, comes out at 720p and carries a PREVIEW watermark. If you like it, the same reel in 1080p with no watermark costs $4.90. You only pay after you have watched your own sample, and nothing renews afterwards.
Upload 3 to 8 listing photos. The free sample uses the 3 photos that work best for motion, usually a wide living area, the kitchen and one feature room. The HD reel uses up to 4. If you want every room in the video, make a full listing video instead: it takes up to 25 photos and exports both landscape and vertical versions.
It should not, and we check. Every clip is compared with your original photo at several points before you see it, by two separate checks. If anything is added, removed or reshaped, the clip is thrown away and made again with a slower camera move. If it still fails, that photo gets a simple pan-and-zoom so the room stays exactly as photographed.
Yes. Type the price, address, status such as Just listed or Open house, and your name and phone or email once. They appear as captions and on the end card of the reel. We save them in your browser so the next listing starts with your details already filled in, and you can change them before every render.
The HD reel is 1080 by 1920 pixels, a 9:16 vertical video, which fits Instagram Reels, TikTok, YouTube Shorts and Facebook Reels without cropping. Captions sit inside the middle area of the frame so the app buttons at the top and bottom do not cover your price or contact details. The free sample uses the same layout at 720p.
Reels are made for social feeds. Most MLS systems and portals prefer landscape video, and some limit agent branding inside the video, so check your MLS rules first. For portals, make a full listing video and upload the 16:9 version. Every video carries a small AI-assisted label; see /ai-disclosure for what is AI and what never is.
Made by Tourly, a small team building listing video tools. Questions or a clip that looks wrong? Contact us.